Our story
Why hasn't hair care
changed with us?
I'm Raghad. I'm a hair specialist, and I train regularly — so hair after a workout is nothing new to me.
But one day, walking out of a pilates class, I stopped at the mirror to fix my hair… and I noticed the women around me.
Before class, everyone walks in with their hair done.
After? Hair damp with sweat, tangled lengths, baby hairs everywhere.
And most of us reach for the same fix: tie it up, add some gel, pull it together somehow… and get on with the day.
As a hair specialist, I know that doing this over and over isn't the kindest way to treat our hair. And at the same time, I completely understand why we do it.
Because honestly — who has the time?
You've just finished training. You want a shower. You have work. You have errands. Or maybe you're meeting a friend straight after.
It doesn't make sense that caring for your hair has to mean: a mask, an oil, a wait, a wash, a dry, and then styling it all over again.
And that's where the question started
Why are most hair routines designed as if we have time to spare?
Our lives changed. Training became part of the day. We work out, we sweat, we shower, and we carry on.
So why hasn't hair care changed with us?
Where it began
That's where the idea of REMERstarted.
We weren't looking to add another product to a shelf.
We were looking for hair care designed around the life we actually live.
Care that understands you might train, sweat, tie your hair back, take a shower… and carry on with your day.
Without your hair being the thing you have to stop your life for.
The question everything started from
What if hair care was designed around your life?
Not the other way around.
Raghad
Hair specialist & founder of Remer